Appointment Setter - Legal Services

Appointment Setter – Legal Services (SDR / BDR) – Remote

Outbound Outreach | CRM | Sales Development | U.S. Hours

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

We’re hiring for our client, a growing U.S.-based company, seeking a highly motivated Appointment Setter to engage attorneys and law firms, qualify interest, and schedule high-quality discovery calls for the sales team.

This is a high-impact sales development role focused on:

• Starting conversations with legal professionals
• Building relationships with decision-makers
• Handling objections confidently
• Following up consistently over time
• Turning outreach into booked meetings

If you are persistent, organized, confident on calls, and comfortable speaking with professionals and decision-makers, this role offers direct impact on pipeline growth and revenue generation.

What You’ll Own

Lead Outreach & Prospect Engagement

• Conduct inbound and outbound outreach to attorneys and law firms
• Introduce services and initiate meaningful conversations
• Ask targeted questions to:
• Understand business needs
• Qualify interest
• Navigate gatekeepers and connect with decision-makers
• Build rapport with professional, high-value prospects
• Maintain consistent outreach activity across calls, emails, and LinkedIn

Appointment Setting

• Schedule qualified discovery calls for the sales team
• Ensure prospects are:
• Properly informed
• Prepared for meetings
• Coordinate calendars and scheduling availability
• Maintain clear communication regarding next steps and follow-ups

Follow-Up & Lead Nurturing

• Execute structured follow-up sequences
• Keep prospects engaged across longer sales cycles
• Handle objections professionally and confidently
• Continue outreach until:
• A meeting is booked, or
• A clear decision is reached
• Maintain strong persistence without losing professionalism

CRM & Pipeline Management

• Maintain accurate records within CRM systems such as:
• HubSpot
• Salesforce
• Track:
• Outreach activity
• Lead status
• Appointments booked
• Follow-up progress
• Ensure all communication and activity is fully documented
• Maintain clean and organized pipeline data

What Success Looks Like

• Consistent flow of qualified booked meetings
• Strong follow-up discipline with no missed opportunities
• High appointment show-up rates
• Organized and reliable CRM records
• Positive feedback from the sales team regarding lead quality

What Makes You a Strong Fit

• You are a confident communicator across phone, email, and LinkedIn
• You are persistent and resilient in outbound outreach
• You are comfortable speaking with attorneys and professionals
• You stay organized while managing multiple conversations and follow-ups
• You are self-motivated and capable of working independently
• You handle objections calmly and professionally

Requirements (Must-Have)

Experience

• Experience in:
• Appointment Setting
• SDR / BDR roles
• Sales Development
• Outbound lead generation
• Strong outbound outreach and follow-up experience

Skills

• Excellent verbal and written English communication skills
• Confidence handling objections and pushback
• Experience using:
• HubSpot
• Salesforce
• Calendly
• Google Calendar
• Strong organization and multitasking abilities
• Reliable internet connection and professional remote work setup

Nice to Have

• Experience working with:
• Law firms
• Attorneys
• Professional services companies
• Agency or marketing-services outreach experience
• Experience with high-value or consultative sales
• Proven ability to navigate gatekeepers effectively

Tools You’ll Use

• HubSpot / Salesforce
• Calendly / Google Calendar
• Email and calling platforms
• Outreach and prospecting tools

What a Typical Day Looks Like

• Conduct outbound outreach to attorneys and legal professionals
• Engage and qualify prospects
• Handle objections and answer questions
• Follow up consistently with active leads
• Schedule discovery calls for the sales team
• Update CRM systems and track pipeline activity

In short: you turn conversations into qualified meetings that drive pipeline growth and revenue opportunities.

Key Metrics (KPIs)

• Appointments booked (weekly/monthly)
• Outreach activity volume (calls, emails, follow-ups)
• Appointment show-up rate (target: 70–80%+)
• Prospect engagement rates
• CRM accuracy and activity logging

Interview Process

1. Initial Phone Screen
2. Video Interview with Pavago Recruiter
3. Practical Assessment (Call Roleplay / Objection Handling)
4. Client Interview
5. Offer & Onboarding

Apply Now

If you’re a driven communicator who knows how to turn conversations into booked meetings and maintain strong follow-up discipline, this role puts you at the center of pipeline growth and business development.

Apply now and become a key driver of high-quality sales opportunities.

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